The people behind your beef

Meet the Prinse family.

For us, farming is more than a business. It’s the life we’re building together and the values we’re passing on to the next generation.

Jason and Danielle Prinse with their four daughters and one of their cattle at the family farm in Red Deer County

Rooted in Central Alberta

A family farm, through and through.

Prinse Farms is a family-run mixed farm in Red Deer County. Jason and Danielle are raising four daughters alongside dairy cattle, beef cattle and grain crops—where work, family and the changing seasons are all part of the same day.

We’ve called Central Alberta home since 2019. In 2021, we began offering our grain-finished beef directly to local families so customers could know the people, care and farm behind the food on their table.

When you reserve a half or whole beef from us, you’re supporting a local family, helping keep agriculture strong in our community and bringing home beef raised with care.

Jason and Danielle Prinse with their four daughters together at a waterfall in Alberta

What matters here

Care you can trace back to the farm.

01

Family first

Our daughters are growing up learning where food comes from and what it means to care for animals and land.

02

Raised with care

We’re involved from day to day, taking pride in the cattle we raise and the beef we put our name behind.

03

Local connection

Buying directly means you can ask questions, understand the process and know the family that raised your beef.

From our family to yours

Bring Prinse Farms beef to your table.

Reserve a half or whole